MOTIVATION & CREATIVITY
Daniel H. Pink
A WHOLE NEW MIND
Why Right-brainers Will Rule the future
Drawing on research from around the world, Daniel H. Pink outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment—and reveals
how to master them. “An audacious and powerful work....Uses the
coming changes as a springboard for exploring the nature of personal fulfillment, success, and humanity.”—The Miami Herald.
Riverhead • 288 pp. • 978-1-59448-171-0 • $15.00
THE ADVENTURES OF JOHNNY BUNKO
The Last Career Guide You’ll Ever need
Art by Rob Ten Pas
Told in manga—the Japanese comic book format that’s an international sensation—this is the fully illustrated story of a young
Everyman just out of college who lands his first job. Step by step he
builds a career, illustrating as he does the six core lessons of finding, keeping, and flourishing in satisfying work.
Riverhead • 160 pp. • 978-1-59448-291-5 • $15.00
Available January 2010: Drive 978-1-59448-884-9
Ken Robinson, Ph.D. with Lou Aronica
how finding Your Passion Changes Everything
The Element is the point at which natural talent meets personal
passion, and Robinson looks at the conditions that enable us to
find ourselves at that point. “The Element offers life-altering insights about the discovery of your true best self. Full of fascinating
anecdotes and true-to-life stories about people who have found
their hidden treasure.”—Stephen R. Covey, author of The 7 Habits
of Highly Effective People.
Penguin • 288 pp. • 978-0-14-311673-8 • $15.00
MOTIVATION & CREATIVITY
Richard H. Thaler and Cass R. Sunstein
improving Decisions About health, Wealth, and happiness
Employing the latest cutting-edge research in behavioral science,
the authors demonstrate that sensible “choice architecture” can
successfully nudge people towards the best decisions without restricting their freedom of choice. “Fundamentally changes the way I
think about the world.”—Steven Levitt, co-author of Freakonomics.
Penguin • 320 pp. • 978-0-14-311526-7 • $16.00
J. D. Trout
WHY EMPATHY MATTERS
The science and Psychology of better Judgment
Drawing on his sweeping and innovative research, philosopher
and cognitive scientist J. D. Trout recruits the latest findings in
psychology, behavioral economics, and neuroscience to answer the
question: How can we make better personal decisions and design
social policies that improve the lives of everyone? “Trout explains a
large set of new ideas about human rationality, emotion, and well-being, and connects them to pressing social and political issues.
This in an invaluable enrichment of public discourse, which could
lead to new ways of framing our current dilemmas and to new
solutions to them.”—Steven Pinker, author of The Stuff of Thought.
Penguin • 320 pp. • 978-0-14-311661-5 • $16.00
Available January 2010